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POST’s Website Management

This page provides a view of the work, people involved and undergoing projects of the Website Design and Development position at POST as well as access to some useful resources for POST employees.

POST’s Website it’s a critical channel of communication for our Mission and work, last year alone it served an average of almost 900 unique website visitors a day, received a total of 1,819 online donations and stopped an average of 266 daily web attacks, nearly half of which were considered ‘complex’.

Requests

You can now submit tickets to report any issues with the website directly from the web page you are visiting.

Just use the ‘Feedback‘ button at the bottom right corner of any page on the website to send your feedback. This button will only be available from within POST’s office.

You can also request reports on our website’s data Just use the same widget and describe your needs. See this example from Planned Giving.

Check Status of a Request

Once your request has been taken care of you will receive an email notification, in the meantime you can check on the status of your requests by visiting this Status Page.

Web Dev Calendar

Resources

Website Status

While we work hard to keep our website’s downtime to under 1% you can use the page status.openspacetrust.org to check if our site is down or you are having issues with your Internet connection. The Status Page is independent from the website but don’t forget to bookmark it since you’ll need the direct link if you are unable to reach POST website in the first place.

Web User Personas

These are the three Personas profile developed for our website work. They reflect the common denominator of our web users and can be used to hold discussions for planning:
Emotionally Connected Loyalist
Active / Affluent / Influential Professional
Millennial Young Family

Web Styling

Learn about the guidelines on our website colors, titles, typography, iconography by consulting our online Website Styling Guide

Editing Images for the Website

Download and print this useful ‘Cheat sheet’ to learn about the basic principles of a web image creation like color model, compression, formatting and naming conventions for our POST website.

Web Dashboards & Reports

Access to these reports requires to be logged in with Google into the openspacetrust.org domain.

EOFY19 Web Report
Newsletter Users Report
Mobile vs Desktop Report

Training

Custom Hike Post Hero Image Preview The location of the image field has been updated to the top of the ‘Details’ tab so is no longer needed to switch to ‘Structured Data’

Responsibilities

  • Website Design and Development: FY Projects and Maintenance
  • User Experience mapping and improvement
  • Website and Server Performance and Security
  • Web Analytics tracking and reporting. See this example
  • Online Conversion Optimization
  • Collaborating with the SalesForce Admin for Web and Database integrations
  • Web Presence monitoring & Search Engine Optimization (SEO)
  • Marketing Support: WSLS, Annual Report, Gated Content
  • Website user Management, support and training
  • Technology adoption, integration and maintenance
  • Long Term planning and Budgeting

FY 2019 Web Projects

  1. Website Future
    Develop a comprehensive roadmap to define the future of POSTs digital presence on the web that supports the needs of our digital users and audience personas, POST staff and marketing, and allows for cost effective use of modern technologies and other resources. Use this roadmap to determine the specific use cases and core objectives for a redesign and replatform of our website beginning in FY20.
  2. Review the Donate Experience
    Review the mobile donate experience to determine why it has such a low conversion rate and develop a list of recommendations. Test and implement two recommendations.
  3. SEO Improvements
    Design an SEO plan that includes technical improvements as well as content considerations based on the Marketing team and POST’s audience needs.
  4. SEO Improvements
    Design an SEO plan that includes technical improvements as well as content considerations based on the Marketing team and POST’s audience needs.
  5. Web forms improvements
    Collaborate with the SalesForce management to support the selection and web implementation of front-facing elements including the volunteer portal, the events and contact us forms and email preference page.

The Management

To keep up with the fast paced growth of POST and its online needs the Web Design and Development manager position has evolved from that of a webmaster and developer to a project manager and team lead.

Using an Agile Project Management methodology and a team of developers, designers and experts we continue to find ways to innovate and keep up with the velocity and volume demands of POST’s growth.

POST Virtual Team

Matthew Denson, Sr Developer, DaySpring Tech.

Matthew Denton, Technology Advisor, WordPress

James Kyle, Project Strategist, DaySpring Tech.

Adam Olson, Server Management Consultant

Paul Tomanpos, UX Designer, DaySpring Tech.

Bryan Duersch, SEO Consultant – Adobe

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